디터람스, Apple 디자인에 영향을 준 아주 유명한 디자이너라고 한다.
그가 말하는 훌륭한 디자인은 어떤것인가…
맨마지막에 minimal 에 대한 얘기가 나온다.
최소한의 요소로, 최대의 효과를 내는 디자인이 요즘 나도 고민하는 것이다.

Dieter Rams’ 10 principles for good design:

• Good design is innovative.
• Good design makes a product useful.
• Good design is aesthetic.
• Good design helps us to understand a product.
• Good design is unobtrusive.
• Good design is honest.
• Good design is durable.
• Good design is consequent to the last detail.
• Good design is concerned with the environment.
• Good design is as little design as possible.